Visual Identity of CineYork

Purpose: to design the visual identity of the oldest and most traditional cinema theater in town. To develop the identity manual, with all the applications of the logo in the stationery, signs and uniforms

Restraints: To modernize the logo, without leaving the traditional feature behind.

The idea: The logo has graphic elements that were inspired by the old movie theater signs and film reels. Mixed typography was used, uniting traditionalism with modernity.

Details: visual identity manual, with the logo and its several possible uses.